Businesswoman, multi-award-winning radio and television host, Zero Malaria global ambassador and style icon Bonang Matheba, is set to once again, captivate South African television viewers with a brand-new reality show titled B’dazzled by Bonang.
This six-part series, with 46 minute episodes, is a co-production between Bonang Matheba Entertainment, with executive producer, Matheba, and Cake Media, with executive producer, David Phume. The exciting new show will premiere on Monday, July 29, at 18h00 on S3, offering the viewers intimate moments where they access a side of Bonang that she has not shared before.
With a 20-year track record in the entertainment industry, her very own luxury beverage, a Foundation, and numerous brand collaborations with local and international high-profile brands including L’Oréal Paris, Steve Madden and many more, viewers will be treated to an exclusive and intimate look into Matheba’s flourishing career and her life as an entrepreneur.
Originally launched on YouTube in 2011, attracting over one million followers, this revamped on-screen version of B’dazzled by Bonang, is set to be bigger and bolder, bringing viewers closer to Queen B – one of Africa’s most sought-after and highly influential entertainment personalities and social media darling. In this behind-the-scenes style show, she will be sharing invaluable entertainment and lifestyle business insights and knowledge, coupled with her signature humorous unapologetic approach to life.
“After so many years in the industry, I’m excited to share a side of me that is not often seen – the business behind my various brands and how they are working to better society. B’dazzled by Bonang is an exhilarating combination of the daily trials and tribulations that come with running my businesses, with a dose of the dazzle and glamour that my audiences have come to know and love.” said Matheba.
“We know Bonang is a ratings generator and we have seen this on S3 and other SABC platforms before. This new series is one that we have intentionally acquired to garner higher ratings, it is part of our second quarter milestone against our strategy of increased entertainment of global standard and is meant to reinforce our brand position. Bonang exudes the same brand values of fiercely achieving your goals, owning your personal narrative and living an accomplished life that S3 champions in all our audiences. We hope audiences will be reinspired to keep pursuing their goals and build an impactful life.” said Sane Zondi, Head of Channel: S3.