CASTLE LITE LITEN’S UP STREETS OF MZANZI WITH RIDE JOZI 947 Cycle Race
CASTLE LITE has once again made waves in the active/lifestyle realm as the official beer sponsor of the iconic 947 Ride Jozi cycle race 2022. The narrative is simple #KeLITEstyle, one only has to reference social media to really see the traction it has achieved todate. This year’s race saw more than 16 000 cyclists from all over the globe gather at the biggest annual event on the SA social calendar in Soccer City to lite up the streets of Jozi. The brand brought fitness, comradery, friendships, and pure enjoyment to life, for all cyclists and cycling enthusiasts alike. People, places, moments. That’s what 947’s Ride Joburg is all about. The popular annual bicycle race is back better than ever with Castle Lite as its new beer partner – with over 16 000 cyclists entering the 947km race - and the newly added 35km race – the Lite’r race. The easy-drinking lager has close ties to sports and regularly aligned itself with active lifestyle events over the years. Just a few months ago, Castl