Fashioning Modern Africanism

 After a year of eager anticipation Season Premiere of  Kickin it with Kim Jayde  officially drops on YouTube this Wednesday evening at 6pm. “It’s a fresh show about sneaker culture - with superstar guests and we are giving away over 25k worth of kicks! What’s not to love?!” - Kim Jayde   Directed, produced and hosted by the Multi-award winning tv host and business entertainment entrepreneur Kim Jayde, the proudly local show is back for another exciting season for sneaker fanatics around the continent.   ‘Kickin it with Kim Jayde’  brings together some of the top sneaker lovers in the industry, while shining a new light on some of your favourite celebrities and taste makers!    The season premiere stars special guest  BLXCKIE Somnyam a. With a debut album on every playlist, and the recently awarded 2021 Best Freshman of the Year at the SA Hip Hop Awards, there’s no denying his talent. We learn more about the Durban born artist’s career and hear him answer fun questions about his first

IN CELEBRATION OF GLOBAL NBA PARTNERSHIP, HENNESSY BRINGS COURTSIDE TO SA FANS Hennessy proudly announced an expansion of its partnership with the National Basketball Association (NBA), which makes it the first global spirit partner in the franchise’s history. This ushers in a new chapter in the relationship, with a synergy that celebrates everything that pushes the spirit of the game forward. As a brand that’s deeply entrenched in urban culture globally, with a passion for game-changers - those who Never Stop. Never Settle - the relationship is a perfect fit with Hennessy’s long-standing ethos. T o celebrate locally, Hennessy has partnered with TV personality and basketball fanatic Scoop Makhathini to bring courtside to South African fans with his popular lifestyle show   Catching Waves. Over the next few months, the  Catching Waves  series will feature a star-studded celebrity line-up going head-to-head in a Hennessy x NBA series of basketball challenges. In addition they break down