Fashioning Modern Africanism

Johnnie Walker, the award winning Scotch whisky brand, is bringing in their infamous big flavour experience to the Joburg scene on Saturday the 25 th  of March.  Johnnie Walker is set to unveil a new experiential event, Johnnie Walker Flavour Code,  at the iconic FNB Stadium grounds in Soweto.  This property merges the brand’s flavour notes and a jovial time for consumers as to enjoy some of South Africa’s most loved acts. With the brand’s iconic status, their promise to continuously break boundaries and be the game changers in the whisky game, this event promises to be nothing short of amazing as consumers will get to enjoy the likes of award-winning Motswako rapper, Khuli Chana, the ‘Sete’ hitmaker – K.O and of course, some amapiano hits by Musa Keys; and not forgetting an iconic throwback performance by TKZee. While drinks are flowing and paired with delicious cuisine, the event will see an exclusive flavour experience where guests will get to trial and really understand the Johnnie

Johnnie Walker Gold Label hosted a bespoke brunch experience that brought together some of South Africa’s most loved personalities and friends of the brand to join in on a moment of celebration on 17 March 2022. The elegant, cocktail-themed, floral garden brunch was hosted at Summerfell Vaal River Residence – a luxurious and picturesque venue that made the perfect setting for this special experience. The aim of the brunch was to honour and bring together pioneers of the industry and celebrate their moments of success or as the brand calls it,   moments of gold . The premium whisky blend, Johnnie Walker Gold label, elevated the brunch experience with an  opulent, sensational and above all, fun and extravagant order of events with a bespoke guest list to match it. The event which demonstrated the brand’s take on luxury drew an impressive crowd, including celebs and friends of Johnnie Walker such as fashion enthusiast & social media influencers, Siyanda Bani and Lerato Kgamanyane; act

Discovery launches The Man Who Walked Around the World, award-winning director Anthony Wonke’s new feature documentary about Scotch whisky brand Johnnie Walker. The independent film, created by Something™ Originals and produced by multi-award-winning production company Partizan, tells a powerful story of positivity and resilience - exploring how, over two centuries, the brand navigated floods, flu pandemics and World Wars, while making a stand on racial and gender inequality along the way. “This is the story of Johnnie Walker but it’s more than just a story about whisky, it’s about culture and the universal need to be able to look to the future with hope. That’s what makes it so powerful - it’s not a history lesson, it’s a story for where we are today and what we need to go forward”, says Wonke. The Academy Award-nominated, Emmy and BAFTA-winning director/producer, whose previous documentary subjects include Cristiano Ronaldo, Star Wars and AP McCoy, has spent a large part of his time

‘A RARE AND IRREPLACEABLE WHISKY BLEND’ Like a phoenix rising from the ashes, Johnnie Walker Blue Label unveils its latest series of limited-edition scotch whiskies from a “ghost” distillery that was destroyed by fire more 30 years ago. The Johnnie Walker Blue Label Ghost and Rare Glenury Royal makes its official South African debut this month. Handcrafted using just eight of the rarest whiskies from the Johnnie Walker reserves, this marks the third release from the Ghost and Rare series. The series offers a fleeting opportunity to enjoy whiskies from long closed “ghost” distilleries specially crafted to encourage enthusiasts to explore, in a refreshing way, the unique depth of character and flavour of the Blue Label. To commemorate Ghost and Rare Glenury Royal, Johnnie Walker partnered with four of SA’s rarest talents who echo the message of rarity in their respective industries and whose work and talents are irreplaceable, much like our newest offering. The rare p

The Johnnie Walker Warrior Polo is what happens when you bring together the Sport of Kings and the world’s most loved Scotch whisky brand. This past Sunday saw Mzansi’s most loved socialites and people of Jozi gathered to enjoy a day of polo, good music and of course the refreshing new blends of Johnnie Walker, A Song of Fire and A Song Ice, at the esteemed, Inanda Polo Club. Hosted by the talented Anele Mdoda, guests were able to enjoy and engage in the action packed sport while showcasing their fashion interpretation of the critically acclaimed, Game Of Thrones series, House of Stark and House of Targaryen, while simultaneously enjoying refreshing whisky based cocktails, delicious food and good music. From the polo tradition of divot stomping to a surprise music act by the soulful Langa Mavuso, guests got to witness the likes of Kefilwe Mabote, Andile Ncube, Cassandra Twala, Michelle Mosalakae and Kamo Mafokwane battle it out in a penalty shoot out right before th