NESTLÉ SMARTIES BECOMES THE FIRST GLOBAL CONFECTIONERY BRAND TO SWITCH TO RECYCLEABLE PAPER PACKAGING.
South Africa’s popular confectionery brand, NESTLÉ SMARTIES globally announced their switch to recyclable paper packaging earlier this year and they are now excited to let consumers know that the offering is now available in South Africa, making the NESTLÉ SMARTIES brand the first ever global confectionery brand to shift to 100% recyclable paper packaging. “We are truly excited to introduce this offering to the South African market. The transformation of the NESTLÉ SMARTIES packaging is only one of the brands' 'SMART Initiatives', which aim to support sustainability and enhance the overall product experience. This transformation will aid in repositioning the brand and earning back the trust of millions. Says Alex Villela, Business Executive Officer, Confectionery, Nestlé South Africa ‘ NESTLÉ SMARTIES move to 100% recyclab le paper is a great advertisement of our dedication to transform our packaging to be more environmentally friendly. I