Fashioning Modern Africanism

Johnnie Walker, the world's number one Scotch whisky, is taking a walk on the bright side with the announcement of its latest addition to the South African market, Johnnie Walker Blonde. This exciting new expression marks a significant milestone in the brand's journey, as it continues to push the boundaries of whisky craftsmanship. Retailing for R399 at select liquor retailers nationwide, Johnnie Walker Blonde is set to captivate the palates of whisky enthusiasts and new whisky drinkers across the country. Whether enjoyed neat or in a cocktail, the new innovation serves as the perfect companion for the casual, daytime drinking occasion this summer.   Johnnie Walker Blonde is a testament to the brand's dedication towards continuously improving its offering and customer satisfaction. This innovative whisky offers a unique and delightful taste experience, presenting a fresh and vibrant profile that sets it apart from the traditional Johnnie Walker range.   The new innovation f

Johnnie Walker Rocking the Daisies: A Harmonious Blend of Music and Equity J ohnnie Walker, headline sponsor at the popular  Rocking The Daisies music festival hosted annually in the Cape Town winelands, has placed big bets behind trailblazing women in music and entertainment for the 2023 instalment. The iconic Scottish whisky brand has a strong track record in culture spaces all over South Africa for its pioneering advocacy for talent previously disadvantaged to their backgrounds and identity. The Johnnie Walker Rocking the Daisies partnership is one area where the adored whisky brand is shifting barriers and opening doors for up-and-coming talent to gain the much deserved spotlight around their craft, no less on the biggest festival platform in Africa.   This year, the iconic brand throws its weight behind the girls with an action-packed campaign spotlighting trailblazing women DJ’s. All the excitements kicks off with an exhaustive publicity tour for the selected artists on the bigge

This past weekend on Saturday, Johnnie Walker, the world-renowned brand of premium whisky, brought joy and excitement to consumers at its recent event at FNB Stadium, Soweto. I was there for the vibes and fun was had.  Romley T  The event attracted whisky enthusiasts, foodies, and music lovers from Soweto and beyond. This event was the perfect platform for guests to unleash their taste buds with Johnnie Walker's bold and delectable whisky, while enjoying iconic performances by some of Mzansi’s most loved acts, such as my fave Sun-El Musician, TKZee, Musa Keyz, Khuli Chana and K.O to mention a few.   Guests were treated to an exceptional experience of unique and distinctive flavours that are intrinsic to the Johnnie Walker brand. Visitors received the opportunity to participate in a whisky masterclass sessions hosted by the renowned Johnnie Walker tastemakers, who walked them through the fascinating world of Johnnie Walker and its various blends. The event was a huge success with at