Fashioning Modern Africanism

In a world where women are constantly told how to behave, how to sit and stand, and even how to post on Instagram, Bernini SA want to remind them that they have isibindi (courage). They have it within them to be the most authentic version of themselves, no matter what anyone may tell them.   Bernini, the only Real Sparkling Spritzer Made from Wine, is audacious. "We believe in celebrating the real, natural women who dare to be themselves, and not pretend to be anyone else, women with the Audacity To Be," says Paigon Prince, Bernini Senior Brand Manager. "Life is too short not to be authentic and audacious. "Becoming the most authentic version of yourself means being brave enough to live audaciously. Whether it’s the person you are in the boardroom or when you’re having dinner with friends. If you have an opinion, voice it; if something is hilarious, laugh as loud as you want to. Order those ribs on the first date, even if you get your hands dirty. "I ntroducin

I n 2022, Bernini joined forces with One Voice South Africa (OVSA) to empower women and equip them with the tools they need for workplace preparedness to enable financial freedom. Bernini believes in the real, natural, and unbound potential of women in South Africa. This purpose drives the brand to support and unite women and provide tangible skills training for their future. ‘South Africa has severe unemployment rates, so we have made a commitment to female empowerment with our renewed partnership with OVSA in 2023. Seamlessly integrating into the workforce can be challenging, but the training programmes created by the OVSA team provide women with a competitive advantage’, says Paigon Prince, Marketing Manager at Bernini. OVSA has successfully implemented and facilitated various educational programmes through the Technical Vocational Education and Training (TVET) colleges. The tailored Entrepreneurship and Workplace Readiness Programme entitled ‘Resetting the Economic Empowerment

BERNINI LAUNCHES A NEW GLOW IN TOWN Bernini is South Africa’s only ‘Sparkling Spritzer’ RTD that is made from real wine. This premium range includes the Classic ‘white’ variant, with muscat flavours, the Blush ‘rose’ variant, with floral flavours, and the latest addition of the Amber ‘orange rose style’ variant with tropical flavours. The Bernini range is both fun and sophisticated and brings the world of wine spritzers to SA Glowgetters as the easy, convenient, and preferred choice for any occasion.   Bernini knows what Glowgetters want, and with a focus on liquid quality with locally sourced grape wine, premium packaging with an easy open ring-pull closure on the new bottle, and the perfect pack sizes to deliver real value at a time when SA needs it most. Bernini introduces the increasingly popular 500ml Can for all three RTD variants made from real wine. Suitable for any occasion with the squad, from Summer picnics, poolside get togethers, brunches and lunches, sunset drinks

Bernini, South Africa's only real ‘sparkling spritzer’ that is made from wine, is introducing a new campaign in September 2022. The campaign aimed at sophisiticated South African women will set the brand apart from its competitors as the only popular RTD on the market that is truly ‘made from wine’ and to show consumers that the Bernini range of ‘sparkling spritzers’ with the easy ringpull closure is the preferred premium choice for any occasion. The new ‘We are Women’ campaign is focused on the inspiration that is South African women both past and present. “ We have a vision for a society that is more progressive with equal opportunities, and is also inclusive. We believe that women have real, sparkling potential in any sphere they choose.” said Marketing Manager Paigon Prince. “We want women to recognise their potential in the example set by these other women as they see themselves reflected in them. After all, glow sees glow, boss sees boss.” The campaign also aims to open socie

  Bernini – the Real Sparkling Spritzer Made from Wine – is introducing a sophisticated NEW 500ml can and is inviting Glow Getters to be part of the Glow Up through a series of masterclasses called the ‘ Bernini Glow Up Bootcamp ’ hosted by their brand ambassador Linda Mtoba, alongside a likeminded group of multi-faceted South African influencers. The iconic  Linda Mtoba  will be sharing her tips on ‘branding yourself for success’; financial goddess,  Phumelele Zwane,  will be talking about ‘making your finances glow’; wellness coach and entrepreneur  Phemelo Segoe  on ‘bringing your best-self to an interview’; actress and philanthropist,  Thabisile Zikhali,  on ‘finding balance and glowing in life’ and TV presenter and businesswoman,  Roxy Burger,  on ‘starting your own business’. “We truly believe in the real unbound potential of women and our Glow Up Bootcamp gives women the chance to tap into this potential through practical tips from other Glow Getters who are taking their potenti