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WATCH THE SPACE AS STIMOROL FLOWLAB BRIDGES THE GAP BETWEEN MUSIC LOVERS AND MAKERS FOR THE SECOND YEAR RUNNING

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In it's sophomore year the Stimorol FlowLab ups the ante by providing a unique platform that brings together passionate music enthusiasts and talented creators. Since inception FlowLab has created an unprecedented opportunity for collaboration and knowledge-sharing. This year the Stimorol FlowLab will further accelerate artistic growth by hosting a workshop in August where established artists will assume roles as mentors to their emergent counterparts. The workshop's content will see experts in the music industry in position to educate and address challenges typically faced when navigating the profession. Celebrated artists such as Kamo Mphela, Major Steez, Musa Keys and Dee are expected to be key guides at the workshop. Stimorol has provided music makers with experience and opportunities of access to the industry. The FlowLab platform launched a playlist for last year's crop of artists in residence whereby their song creations were adapted onto the Manifesto video. One of

STIMOROL LAUNCHES A NEW PLATFORM FOR MUSIC MAKERS AND MUSIC LOVERS

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In a new initiative that’s set to be a hit for music lovers and makers alike, South Africa’s leading chewing gum brand is set to launch a new campaign called Stimorol FlowLab. What is Stimorol FlowLab all about, you ask? Stimorol FlowLab is a consumer-facing platform that is set to bridge the gap between music lovers and makers alike. For aspiring musicians, the campaign’s digital platform and regional workshops will allow them to connect with peers, as well as upskill and hone their craft with the help of industry professionals who want to give back such as Aubrey Qwana and Musa Keys. Our goal with this is to provide access by opening doors. We also want to build communities and create opportunities by connecting aspiring musicians to the broader music community.  For music lovers, Stimorol FlowLab will allow them to unlock exclusive content and instant prizes by uploading proof of purchase (the more you buy, the more you get). Khanyisa Ntshuntshe, brand manager for Stimorol, added, &