ROAD TO AFROCHELLA' KICKS OFF IN SOUTH AFRICA THIS MONTH
Aiming to elevate and highlight the essence of African talent across the continent Leading African media management company Culture Management Group (CMG) announced today “Road to Afrochella,” an experiential popup activation designed to introduce and highlight Afrochella to the Sub-Saharan market to kick off in Johannesburg, South Africa later this month. As we get closer to ‘Detty December’ in Ghana, the “Road to Afrochella” series will make a stop in the entertainment capital on Sunday, 30th October at the premium Altitude Beach venue. Surrounded by the hustle and bustle of Johannesburg’s vibrant city, this first-of-its-kind Afrochella one day event will be the ultimate destination for luxury and exclusivity. “Afrochella has always been more than just a festival in Ghana and because of that, we’re so excited to bring our “Road to Afrochella” series to South Africa! Through this popup event, we have the opportunity to bring our platform to other region