FIGHT HUMAN TRAFFICKING WITH REEBOK
Fight human trafficking with Reebok Reebok South Africa (Reebok SA) pledges 10% of its August revenue to The Salvation Army of Southern Africa to help tackle human trafficking. Johannesburg, 06 August 2019 - Reebok SA as part of its Women’s Month corporate citizen initiatives, has partnered with The Salvation Army Southern Africa, to create awareness of the crime that is human trafficking, and ensuring that South Africans are made aware of the alarming statistics present in the country. Motivated by money, human trafficking can be described as the modern-day form of slavery. The 2016 Global Slavery Index estimates 248,700 people live in conditions of modern slavery in South Africa. However, numbers and statistics are a superficial way of trying to understand the seriousness and complexity of the issue. In South Africa the increase, especially in the sex trade is a part of a ripple effect of poverty, racism, unemployment, inequality and most importantly education.